We wanted to demonstrate the value that Ooredoo can bring to people’s lives with it’s best for data strategy, by engaging them in an interactive, virtual and engaging experience, that extends the offline campaign ‘Enjoy the Internet’, to the online world; a world where people spend a huge proportion of their time.
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We created a microsite that asks the users to take a quiz to find out what their online habits reveal about them, users had to answer 9 questions that reflected 9 social media platforms and activities. At the end of the quiz, users were given a persona that represents the online habits that they could share, and they also got a proposed data package that suits their online habits.